You hired great people, so why isn't your business moving faster?
Get clarity on what's holding your team back—and fix it fast.
You know something's off
You built the team. You set the goals. But instead of executing, your business is stuck in a loop:
Problems keep routing back to you
Ownership stays limited
Deadlines slip or get missed
You're firefighting instead of building
And the longer you wait, the worse it gets. Headcount grows but output doesn't. Your business starts adapting to operating below standard—and reversing that gets harder every month.
More hires won't solve it. More budget won't either. Both just scale the misalignment.
You don't have to figure
this out alone
We've spent twenty years applying behavioral science to teams —700+ of them, across startups, scale-ups, SME’s and corporates. The pattern behind your team's underperformance? We've seen it hundreds of times. And it's fixable.
Most founders tell us they wish they'd done this from the start.
Here's the plan
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Step 1. Book a Founder Clarity Session
In 90 minutes, you get a clear picture of what's slowing things down and a science-backed plan to fix it. €495 first founder | €195 per additional.
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Step 2. Align your team with your goals
We collect behavioral data, diagnose the misalignment, and show you exactly what to change, so your team actually executes on your strategy—sustainably.
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Step 3. Stay on track as you hire, scale, and pivot
Ongoing support as you hire, scale, and pivot. We help you keep alignment in place so performance doesn't quietly slip back. From €550/month.
What happens when you don't act
Your team keeps underperforming. Good people leave. You spend another six months managing problems instead of building the business. The gap between where you are and where you should be keeps growing.
What happens when
you do
Work moves forward without you pushing it
Decisions stick and deadlines are met
Your best people stay and step up
You get space to actually lead the business
This is the business you set out to build. We help you get there.
What clients are saying
Frequently asked questions
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Startup and scale-up founders across the Netherlands, Europe, and the UK.
Our clients are typically in technology, engineering, life science, deep tech, M&A, and other (fast-moving) industries—but the common thread is always the same: ambitious founders whose team execution needs to catch up with their goals.
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YES. Everything is tailored to your context. We listen to your story, ask targeted questions, and quickly understand your specific situation.
No generic advice. Just the approach that fits your business and gets results —fast.
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The Founder Clarity Session delivers your plan within two working days.
Aligning Teams typically takes 2 to 4 weeks depending on team size and scope. -
The Founder Clarity Session starts at €495.
Aligning Teams is custom-priced based on team size and scope.
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20 years analyzing teams. 700+ teams mapped to their goals and business strategy. Startups. Scale-ups. SMEs. Global corporations. We've seen what actually drives execution—and what doesn't.
No generic advice. No time-wasting theories. Just science-backed actions that solve your execution challenges, so you can focus on growing your business.
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The 90-minut Founder Clarity Session stands alone. You get clear direction: what's blocking execution, how to increase your impact, and next steps to align your team. What you do with that—implement it yourself, work with us, or bring in someone else—is entirely up to you.
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YES. Beyond our three core services, we support founders with hiring and selection decisions, leadership alignment, executive assessments, M&A and restructuring, and commercial or strategic pivots. If it affects execution, we can help. Get in touch.
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YES. We help founding teams understand how they complement each other, where friction is likely to show up, what it costs you, and how to deal with it, so you build on a strong foundation from day one.
Especially valuable before funding rounds, when investor confidence in your team matters most.
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Yes. If you're pre-PMF and building your first team, getting the right people in the right roles from the start saves you months of costly trial and error. We help you make those first hires count.
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YES. We work with clients in English and Dutch.
The AVA® assessments and reports are available in multiple additional languages.
